AW's Real Living Wage Anniversary

By Paul McKay

It has been two years since Analogue Wonderland was accredited by the Living Wage Movement - so it feels like a good moment to celebrate the anniversary and recap why this matters to us!


What is the Real Living Wage?

"The real Living Wage is the only UK wage rate that is voluntarily paid by over 11,000 UK businesses who believe their staff deserve a wage which meets everyday needs - like the weekly shop, or a surprise trip to the dentist."

So say the Living Wage Foundation, who are responsible for independently calculating the Wage each year. They are a UK-based charity who work out the real cost of daily life for folk, and release updated wage rates every year to allow accredited businesses to stay true to their commitment.

It is consistently higher than the government legal 'Minimum Wage' and we are accountable to the Foundation for prompt implementation of these rates after each update.

Real Living Wage


What's Happened This Year?

Typically we get new rates in November - in time to implement at the start of the following year - and over the past two years they have gone up by around 2-3%.

This year is different.

As I'm sure you're aware, the rate of inflation rose dramatically at the start of 2022 and is showing no sign of slowing.

As a result the Living Wage Foundation told us in September that the 2023 rates would go up by 10.1% and that they wanted us to implement as soon as possible (although the deadline remains in 2023).

So we decided to implement it immediately - effective from 1st October.

We even got a certificate and everything!


Why is this important?

The Living Wage commitment is part of my belief that as a small family organisation Analogue Wonderland should always try and do business 'right'.

That involves our environmental commitments, our approach to partnerships within the community, and also the choices we make with our people.

This year has been tough on everyone, and the winter isn't going to get any easier - so ensuring that an independent organisation is helping us make the 'right' decisions for our staff gives me some confidence that we're doing what we can.

Thank you as always for your support, and Happy Shooting!
- Paul and the AW team

Leave a comment

Ready to dive in?

Keep Reading

View all
Shooting Sport on Film - The Return of an Artform

Shooting Sport on Film - The Return of an Artform

Miles Myerscough-Harris has carved out a career in a niche that used to be a massive industry: photographing sport on film cameras! Our lab works with him to process and develop his priority assignments so we took the opportunity to learn about taking film photos with Premier League football, Six Nations rugby and more
Analogue Wonderland asks the film community: If you had to give one piece of advice to film photographers starting out, what would it be?

5 Top Tips for Budding Film Photographers: Advice from the Community

Discover five essential tips for film photography beginners in our guide. Learn the basics, embrace mistakes, explore black and white photography, manage budgets, and join the vibrant film community. Perfect for those starting their film photography journey.
Mastering Film Photography: A Deep Dive into the Exposure Triangle

Mastering Film Photography: A Deep Dive into the Exposure Triangle

Discover the secrets of the exposure triangle in film photography. Master ISO, aperture, and shutter speed to transform your artistic vision into stunning images. Learn how these fundamental elements work together to control light, depth of field, and motion, enhancing your skills in capturing the world on film.