Fujifilm Superia Premium - 35mm Film

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The rare Premium version of the ever-popular Fujifilm Superia! Specially imported from Japan for European photographers to try, this film is one of the best all-rounders available today.

It provides rich bright colours, sharp detail, and smooth and natural skin tones in a whole variety of lighting and photographic situations. It also looks better under artificial light than its 'normal' Superia cousin - thanks to more advanced colour balance.



Format: 35mm
Colour: Colour
Type: Negative
ISO: 400
Exposures: 36
Pack size: 3 / 1


To understand more about the details above you can check out our film guide or if you want some inspiration then head over to our page on choosing your next film. And if you want the full details about the film, including technical information, read about Fuji Superia over on EMULSIVE.


Fuji is one of the most famous Japanese global brands - and along with Eastman Kodak - dominated the film photography market for most of the 20th century. However the dawn of digital photography put significant strain on it's operations and it has restructured itself (and part-merged with Xerox) around a more diverse set of industries such as digital press, computer systems, and photocopying services. It's focus on traditional film has waned (giving rise to the nickname "FujiNOTfilm") - discontinuing several lines which has caused understandable upset among loyal users and planning to cut several more. However their creation and innovation of the Fuji Instax system (the most popular instant photography format today) means they will remain relevant to analogue photography for many years to come.

For more information about the brand check out our bio of Fuji


Where we ship

When you buy your camera film from us we can ship it across the UK, Europe, USA, New Zealand, Australia and Canada (more countries planned soon!) So buy your Fuji Superia Film 35mm Colour ISO 400 today and dive back into the fun of 35mm film photography!

Sample shots (c) halfrain

The Analogue WonderLab

When you’ve shot your roll of film and are looking to get it developed and scanned, then look no further than the Analogue WonderLab!

We can process your film for you, scan it at the resolution you need, and email back the files quickly and securely.

We offer FREE tracked shipping to our lab so that you can send us your negatives with total peace of mind. And our lab team are all passionate film shooters themselves, so you know that your film will get the best possible treatment!

Head to the WonderLab page here to read more details, or add the bundled developing above (if available) when you purchase your film.

Please note that our long-term aim is to offer developing for every film that we sell, but this is a work-in-progress. For full details and FAQs please head here

We send all parcels via TRACKED service - free in the UK for orders of film over £50.

This means that when you buy your film from us you will be emailed a tracking link at dispatch, and will be able to follow your parcel’s journey all the way to safe arrival.

Please note that it is not a signed service so you won’t need to be at home to receive your film, and our letterbox-friendly boxes fit through the vast majority of European letterboxes!

You will have different shipping options and costs at checkout, depending on how quickly you need your film. Please refer to the Delivery Details page for full information

Get Inspired

Visit our Wall of Inspiration to read different film reviews and see images from our talented Analogue Wonderland community.

Take a look

Customer Reviews

Based on 18 reviews
Ellis Thomas
Perfect for: Great All-Rounder, Beginners, Portraits, Landscapes, Street Photography, Pinhole/Long-Exposure, Architecture, Creative/Abstract, Travel, Studio work
Sharing with the Film Community: No
Accreditation Handles: Twitter - @ellisthooooomas
Underappreciated film

I really think this film offers a lot in terms of quality. The sharpness, grain and colour rendition are excellent, though it's quite hard to find this film now. Hopefully more rolls will make the trip over to the UK for us to shoot more of it!

Perfect for: Landscapes, Street Photography, Architecture, Travel, Low light/Night
Sharing with the Film Community: Yes
Accreditation Handles: @chuckbbird35mm
very good but not my favourite Fuji

has the usual fine grain & great colour reproduction, but in my humble opinion, the standard Superia is just as good & cheaper!

Anne M
Perfect for: Great All-Rounder, Travel, Low light/Night
Sharing with the Film Community: Yes
Accreditation Handles: instagram: @version3point1
Wonderful all-rounder

This film is a great all-rounder and travels well. Contrast can be quite bold in brightly lit conditions with shadows, and it's great for sunnier days if you want to cool the image down a bit with the cooler green/blue tones. When shooting in low light, it can really pack some atmosphere with the greens/blues, especially under artificial lighting.

Felipe Barreira
Perfect for: Great All-Rounder, Portraits, Landscapes, Street Photography
Sharing with the Film Community: Yes
Accreditation Handles: Felipe V Barreira
Great film

I am going back to film photography after many years. I have always enjoyed using Fuji films so
I got a couple of rolls. As my camera light meter does not work anymore, depending on the light conditions
finding the right exposure was a bit trick but the film is quite forgiven. I thing is a good choice to in stock.

Perfect for: Great All-Rounder, Beginners, Portraits, Landscapes, Street Photography, Creative/Abstract, Travel
Sharing with the Film Community: Yes
Accreditation Handles: @kristiaanja
So far the best Fuji roll I've tried

Like any other colour Fuji stock, Superia Premium really loves greens, blues and reds, but this film rendered any colour brilliantly. I was amazed at how wonderful the colours looked when I shot this roll. After a few months disappointment of poor results with Kodak Gold and Portra, I'd love to shoot this again.